Standardization: 1.68% Withanolides
Ashwagandha Liquid Extract – Standardized is a liquid blend of Ashwagandha Extract (Withania Somnifera Root Extract) and Propanediol produced through a unique manufacturing technology.
Ashwagandha Liquid Extract is obtained from the root of the Withania somnifera, an annual evergreen shrub from the Nightshade family of Solanaceae, native to India, the Middle East, and parts of Africa. Known for its use in Ayurvedic medicine, Ashwagandha is a popular ingredient in natural cosmetic products, particularly for strengthening hair and maintaining smooth-looking skin. A natural antioxidant and soothing extract with hydrating properties, Ashwagandha Liquid Extract is suitable for use in skin care products including toners, creams, lotions, and body butter. Ashwagandha Liquid Extract can be blended in hair care products including shampoos, conditioners, and hair masks. The extract contains Ashwagandha, which is beneficial for maintaining the smoothness and suppleness of the skin. With its rich composition of vitamins and minerals, it is also an excellent addition to rejuvenating formulations, hair care products, and skin care products to promote a radiant appearance.
With a plant-based origin, Propanediol is a biodegradable and petrochemical-free solvent that is NPA approved, making it an excellent corn sugar-derived alternative to petroleum-based Glycols for hair and skin care formulations. It offers benefits and functionalities that include improved emollience, enhanced viscosity, non-irritating properties, exceptional sensory characteristics, clarity, and anti-bacterial and anti-fungal properties, among many more.
The characteristic color of this botanical extract imbues natural and organic cosmetic formulations with its innate hue. This means that the product colors that were formerly possible to obtain only through the use of artificial and often objectionable constituents can now be achieved through plant-based ingredients that impart not only their beneficial, skin health-enhancing properties but also their individual natural colors. It is strongly recommended that small batch trials be conducted to determine the dosage required to achieve the desired shade imbued by the extract.
The original color of Ashwagandha Liquid Extract – Standardized is light brown to dark brown; however, there is a possibility of this color changing, depending on the formulation to which it is added.
Recommended Usage Level: 1-3% in skincare products.
Storage: Stable when stored in a cool, dry place.
Shelf Life: Approximately 3 Years
Liquid Extracts FAQ
Customers may purchase products from New Directions Aromatics Inc. only with the clear understanding that all products must be used at their own discretion, and only after referring to the Material Safety Data Sheets (MSDS) and all other relevant technical information specific to the product. New Directions Aromatics Inc. shall not be held responsible for any damages to property or for any adverse physical effects (including injury or bodily harm).
New Directions Aromatics Inc. shall not be responsible for any damages resulting from use of or reliance upon this information. The user of the product is solely responsible for compliance with all laws and regulations applying to the use of the products, including the intellectual property rights of third parties.
The certifications, statements and product descriptions shown on this website are strictly for information purposes only. The information in this document is obtained from current and reliable sources but makes no representation as to its comprehensiveness or accuracy. Nothing contained herein should be considered as a recommendation by New Directions Aromatics Inc. as to the fitness for any use.
Further, New Directions Aromatics is not responsible for the comments made in the customer reviews, nor when products are used in ways not suitable to their purpose (for example, fragrance oils in toothpaste; bath salts in metal containers; additives used in larger amounts than recommended).
As with any manufacturing process, New Directions Aromatics strongly recommends small lab scale testing for evaluation purposes prior to full commercial manufacturing. As the ordinary or otherwise use(s) of this product is outside the control of New Directions Aromatics Inc., no representation or warranty, expressed or implied is made as to the effect(s) of such use(s) (including damage or injury), or the results obtained.
The liability of New Directions Aromatics Inc. is limited to the value of the goods and does not include any consequential loss. New Directions Aromatics Inc. shall not be liable for any errors or delays regarding an order, or for any actions taken in reliance thereon. Please note, the International Federation of Aromatherapists do not recommend that Essential Oils be taken internally unless under the supervision of a Medical Doctor who is also qualified in clinical Aromatherapy. In addition, Essential Oils must be properly diluted before use in order to avoid any damages to property or adverse physical effects (including injury or bodily harm).
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