about us


Established in 1987 in Sydney, Australia, and having since expanded to North America in 1997, New Directions Aromatics Inc. is a leading wholesale supplier of 100% pure, unadulterated, therapeutic-grade Essential Oils and Raw Materials. Beginning with only a handful of distilleries, we presently source directly from ethical producers in all six continents.

Our volume purchases through our Central Purchasing System enable us to offer the largest selection of pure essential oils at affordable prices. We have a wide variety of pack sizes to meet all of your specific needs, large or small.

We spare no effort to maintain the high quality and purity of our essential oils and our buyers constantly travel around the world to ensure that our suppliers meet stringent quality standards. This enables us to unconditionally guarantee all of our essential oils. As far as possible, we source our products from organic growers and distillers. Certificate of Analysis, Specifications and MSDS are available on request. All of our essential oils are ethically produced and are free from pesticides or chemical fertilizers.


At New Directions Aromatics Inc., our mission has always remained the same: to supply the finest, purest, natural products at honest, competitive prices. Our dedication to customer service means that we aim to ensure that every time our customers deal with New Directions, it is a pleasant and memorable experience.


To supply our clients with the finest of ethically produced natural materials and specialty packaging.
To cater to the needs of our diverse clientele by offering a variety of pack sizes to suit, ranging from 1/6 oz to 55 gallon drums.
To offer honest and competitive prices made possible by our Worldwide Central Purchasing Volumes.
To constantly research and source new products that meet our customers' growing needs.
To offer the highest levels of Customer Service backed by our 100% Satisfaction Guarantee Policy.
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