About us

Established in 1998, New Directions Aromatics (NDA) entered the Essential Oils market with a clear purpose: to redefine quality and reliability. From our roots in Toronto, Canada, we began by wholesaling essential oils and packaging materials, forging strong partnerships with select distilleries. Over time, we expanded our product line to include cosmetic bases, fragrances, and botanical extracts.

Today, NDA is the defining ingredient company for the products you create. As a global leader in ethically sourced essential oils and natural raw materials, we have built a vast network of trusted suppliers worldwide. This allows us to offer highly competitive wholesale prices. With our strong reputation, we’re able to secure high-volume contracts with global partners, guaranteeing the best rates for our clients and special pricing for bulk orders.

We set the bar high, then raise it

At New Directions Aromatics, only the best will do. As a certified Organic, Kosher, and Vegan facility, we ensure that our products meet rigorous criteria. Our in-house laboratory uses state-of-the-art gas chromatography to test the purity and potency of every oil we source. Whether you’re crafting a small batch or scaling up for a global brand, NDA delivers consistent excellence, from dabs to drums.

New Directions Aromatics is committed to maintaining the highest standards of excellence and integrity across all aspects of our products and services. We achieve this by:

▪ Providing the finest, purest, and safest natural products at competitive wholesale prices

▪ Prioritizing customer satisfaction; every interaction with New Directions Aromatics is designed to be smooth and enjoyable
▪ Adhering to widely recognized, stringent, standards and regulations
▪ Complying with all relevant laws and regulations

For many years, NDA has maintained a successful quality management system certified under the ISO 9001:2015 standard, demonstrating our commitment to continuous improvement.

Our promise to you

To supply you with the finest ethically produced natural materials and specialty packaging.

To cater to your needs by offering a variety of sizes ranging from 1/6 oz (5ml) to 55 gallon drums (200 L).

To offer you honest and competitive prices made possible by our Worldwide Central Purchasing Volumes.

To continually research and source new products that meet your evolving needs.

To ensure the highest levels of customer service backed by our 100% Satisfaction Guarantee Policy.